WeAirlines "See more of the world" outdoor campaign invites by-passers to explore some of their 121 international destinations.

In this example, the OOH showcases a stunning view of Chicago's skyline. Below the image, a QR code invites to "Scan to see more". Scanning the code with a phone, immerses the viewer in a 360° panorama of the image displayed on the ad.

Within this immersive experience, options to join WeAirlines’ loyalty program, book flights and discover more about why Chicago has been voted the best big city in the U.S. for eight years running, are one tap away.

Scan the QR code to experience it for yourself.